S8080’s Creative Director Chris Cowell described it as one of the most high profile Government websites in the world and said it was a tremendous opportunity for their company.
“We were absolutely delighted that our modestly sized regional agency was awarded the contract, managed by COI. We have worked hard since starting S8080 in 2000 to build up our experience and reputation and to be recognised at this level makes the whole team very proud”.
Business and Enterprise Minister Edwina Hart, who visited s8080 today to highlight the launch of the Welsh Government’s Digital Development Fund, said the company’s success was another example of the expertise available in the creative industries sector in Wales:
"Creative Industries is one of fastest growing areas of the Welsh economy and employs more than 30,000 people in Wales. It's always good to hear when a small Welsh company such as S8080 lands and successfully completes such a high profile contract.
“I congratulate S8080 on its most recent success and am confident that its work on the No10 website will help to further raise awareness of our dynamic Welsh creative industries sector across the UK and beyond."
S8080 has an enviable list of credits having worked with blue chip brands that include Tesco, O2, Orange, Adobe, British Airways, Time Warner, 20th Century Fox and the Grammy Awards in Hollywood. It is currently producing the e-newsletters for the Welsh Government's priority sectors.
The company, which specialises in website creation and online communications and marketing, has worked closely with the Welsh Government since it was formed by the former students from Swansea University. It has had support to build skills, gain contracts and secure accreditations that have helped them bid for bigger and higher profile contracts.
Chris said the support had been invaluable as the business developed and enabled them to take advantage of all opportunities including re-designing the No 10 website.
S8080’s User Experience Director, Matt Howard said his team was responsible for prototyping ways of presenting the serious business of Government’s policies as well as the interactive elements of the website including the history of the building, a timeline of Prime Ministers and more.
The creative team also visited Downing Street several times and immersed themselves in the history of one of the most recognisable buildings in the world.
“We wanted to show it as a thoroughly modern office but also as a building steeped in history”, said Chris. “We took hundreds of photographs, including the classic ‘10’ that is used on the masthead of the website – an icon that is recognised worldwide”.
S8080’s lead designer, Rod Jones added it had been a nerve-wracking couple of days waiting for sign off from the top: “However we were confident that we had provided a very well-considered and user centred design. We feel we have achieved the sense of gravitas that the office deserves without it looking like a tourist attraction.”