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Drinks Industry

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The action plan works towards developing a sustainable, profitable and high profile drinks sector for Wales.
Government support for the Welsh drinks industry has been strengthened by the publication of a plan of action.
if you've seen a term you don't understand, please check here for an explanation.

The Welsh drinks sector is an important part of our food and agricultural industry.

We are seeing a growing international reputation for our beer, cider, perry, wine and spirits brands. Within Wales there is a diverse range of Welsh alcohol producers of varying scale and ambition. They range from high profile award winning brands to small-scale artisan producers selling in local pubs and direct to consumers at food festivals and other events.

The Welsh Government wants to ensure that we have even more successful drinks producers and processors in Wales. As a result, we hope to raise the profile of what Wales has to offer when it comes to attracting tourism.

The Welsh Government is mindful of the balancing act which is needed in this sector. The promotion and consumption of Welsh alcoholic drinks should be carried out with an emphasis on the importance of doing so in a responsible manner.

To read the action plan, please click on the link to the right.